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Dude, Be Nice

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The last two weeks I spent 12 hours per day with the same group of people chanting and yelling. Each of us began as complete strangers which rapidly changed given the duration of the time we spent together. There was nothing truly significant about this particular group of people that made them behave the way […]

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Harnessing Complaints & Branded Products: Getting ahead of the restaurant game

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The southeast United States is full of rich culture, history, and especially food. The amount of deep fried fantasy turned reality left by waist line pushing my pants to their limit. I can’t describe food all that well, but when it comes to the business of restaurants I know what I’m talking about. Hyman’s Seafood, […]

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Brand Battles: Southwest VS American Airlines

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I am in the middle of multiple long distance trips and (inevitably) I am noticing the stark difference between the airlines I am flying. I am a long time Southwest advocate and (probably) a first time American Airlines customer. The difference between the two brands is glaring. I took a look at how the two […]

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Getting Millennials ‘Buy In’ For Your Workplace

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The buzz about millennials in the workplace leaves me scratching my head. I listen to executives gripe about the new generation with the same breath they’re begging for millennial cooperation. Understanding the demographic is apparently frustrating, but I ensure you that it’s not impossible. First, let’s not commit stereotype suicide. Certain generalizations can be made […]

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‘Chella Culture

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Kendrick Lamar Coachella 2017

A culture is one of the first things established when any organization first forms. It is intangible and happens pretty organically. We do, however, have a great amount of power in some cultures and absolutely none over others. In the business world, you have complete control over your company’s culture. If you don’t believe that, […]